Thanks to the launch of Zillow the real estate world is taking a big step toward the future. The goal of Zillow is to simplify the process of finding, buying and selling a home.
The founders of Zillow believe that real estate should be simpler and accessible to everyone. This is why Zillow has created tools to help provide free valuations for every home in America. Zillow has plans to keep the website as user friendly as possible by staying up to date on their tools and adding new ones.
Zillow has established a database of over 60 million homes to help you determine the market value of your home. Zillow is able to provide this information because they use publicly available data which include tax records.
The tools Zillow uses have an estimated margin of error less than 10%. Though the tools aren’t accurate 100% of the time Zillow is always working to improve the formula.
Why Properties Aren’t As Bad As You Think
Though innovation and change can be hard, companies like Zillow push industries forward in new directions.
Technological advances should be welcomed by industries trying to remain at the top of their game.
There are a few questions you should be asking on how you might use Zillow to your advantage. Your biggest asset is the value you provide to customers so combine that with biggest asset ZIllow has, pricing information.
Zillow uses pricing information as its biggest asset, but there are others that are equally important.
Your business cannot live on information alone. Information requires action and the knowledge to turn it into a profit. Knowledge is the key to interpreting the information.
Experience and knowledge in the real estate world is a great start in understanding the information provided by Zillow.
Your goal should be similar to Zillow. That goal is to provide the information your clients want and provide a unique client experience.
This is one way you can make Zillow fit your needs.
If you study Zillow and find ways to improve upon their feature, use that to better serve your clients.
Zillow can be used in many ways and one of them is to help with client presentations. Zillow results can be used as a way to compare your products to the biggest players in the game.
The value estimation tool is a great way to teach and inform your clients.
Showing the client data provided by Zillow is a great way to compare your rates and services.
Even though Zillow may have a better price you can provide a better service and value.
Value and Service are important parts of a professional relationship.
At the end of the day value and service are all that matter.